top of page

Your Website Should Be Converting, Not Confusing

Whether your site needs a strategic refresh or a fast, high-impact rebuild, we create clear, elevated websites that guide the right people to take action.

Two Ways to Get a Better Website

Not every business needs the same solution. Some websites need to be refined. Others need to be rebuilt quickly and strategically. That is why we offer two options depending on where you are.

Smartphone mockup showing a personal brand website for Sarah Benken Foushee with a portrait and headline.
activated law ipad.png
Two people exchanging a smartphone displaying a website on a bright orange background.
Laptop on a couch displaying a wedding or event website, with glasses, earbuds, and a coffee mug nearby.

50 milliseconds

That’s how fast people form an opinion about your site

Clear messaging

Helps people instantly understand what you do

Strong flow

Guides visitors toward booking or buying

More conversions

When your site actually makes sense, people take action

Choose Your Website Upgrade

Choose either a Website Refresh to improve what you already have or a Website in a Week to build something stronger, faster. Either way, the goal is the same. A website that looks better, feels clearer, and actually converts.

Screen Shot 2026-03-18 at 11.24.19 PM.png

Website Refresh

A strategic upgrade to your current site. We keep your foundation, but clean up the layout, simplify the flow, and strengthen your messaging so your site feels more polished and easier to navigate.

 

For You If: You already have a website, but it feels cluttered, outdated, or unclear

    • Layout cleanup and visual refinement

    • Flow simplification across key pages

    • Stronger calls to action

    • Light messaging edits for clarity and impact

    • Design elevation (spacing, typography, structure)

    • Mobile optimization adjustments

    • Performance improvements where possible on your platform

    • Strategic audit of what’s currently not working

    • Full website rebuild

    • Full copywriting (this is edits, not from scratch)

    • SEO strategy or optimization setup

    • New page creation beyond minor additions

    • Advanced integrations or custom functionality

  • Delivered in 3 business days

  • $1,800

    A streamlined way to elevate your website without the time or investment of a full rebuild.

Laptop displaying the Winner’s Circle event landing page with Palm Springs imagery and event details.

Website in a Week

A complete website build done quickly and strategically. We take a strong foundation and turn it into a fully customized, high-converting website in one week.

For You If: You need a new website, a full upgrade, or your current site is not worth fixing

    • Full website design and build

    • Strategic page mapping and structure

    • Complete copywriting (headlines, sections, calls to action)

    • Offer positioning and messaging clarity

    • Fully customized, brand-aligned design

    • Mobile optimization across all pages

    • SEO foundation (page titles, meta descriptions, structure)

    • Contact forms and inquiry flow setup

    • Clear conversion-focused layout across every page

    • Launch-ready, polished website

    • Advanced SEO strategy or ongoing SEO management

    • Custom-coded functionality or complex development

    • E-commerce or large product catalogs

    • Ongoing edits after delivery (outside of agreed revisions)

  • Delivered in 7 business days

  • Starting at $2,500+

    A full website build including strategy, design, and complete messaging, created to position your business at a higher level.

*Spots are limited each month to maintain quality and turnaround times. Playment plans are available at checkout.

the nourished homefront imac.png

What You Get Either Way

No matter which option you choose, every project is designed to improve clarity, elevate your brand, and create a stronger path to inquiry.

Our Recent Work

Here are some recent website projects, all designed with a focus on strategy, clarity, and conversion.

Website design for Desert Daisy Events featuring warm tones, elegant typography, and wedding imagery.

Desert Daisy Event

Personal brand website design for Sarah Benken Foushee featuring clean typography and editorial imagery.

Sarah Benken Foushee

Website design for KNOW Women showcasing a modern layout with editorial-style sections and bold messaging.

KNOW Cares

Website design for DJ Sarah Selfish with bold typography and a performance-focused layout.

DJ Sarah Selfish

Website design for KNOW Cares highlighting community impact with clean sections and accessible navigation.

The KNOW Women

Website design for Dev Shoots Media with a bold, high-contrast layout and video-focused visuals.

Dev Shoots Media

Website design for The Nourished Homefront featuring soft green tones and a clean, community-focused layout.

The Nourished Homefront

Website design for Gear Up Catching with a dark, athletic aesthetic and strong call-to-action sections.

Gear Up Catching

Website design for Activated Law featuring a polished, modern layout with client testimonials and service highlights.

Activated Law

What It Looks Like to Work Together

Step One

Select Your Service

If your site just needs improvement, go with the refresh. If you need something built or rebuilt, choose Website in a Week. You can check out directly and schedule your kickoff call.

Step Two

Get Set Up

You'll share your current site(if applicable), brand assets, and any key details so we have a clear direction before we begin. We will hop on a kickoff call to discuss direction and strategy.

Step Three

Design + Build

Your website is either refined or built with a clear structure, elevated design, and strong messaging so it feels more aligned and easier to navigate.

Step Four

Refine + Launch

Final adjustments are made, everything is polished, and your site is ready to go live.

You walk away with a website that looks better, feels clearer, and is built to convert.

Trusted By Businesses Across Industries

gear up catching.png
atypical client logos (2).png
know.png
atypical client logos (3).png
Screen Shot 2026-03-24 at 3.09.36 PM.png
2.png
Screen Shot 2026-03-24 at 3.09.49 PM.png
Screen Shot 2026-03-24 at 3.12.06 PM.png

I had my website designed by [A]typical Creative Agency and I am beyond pleased. Everything I hoped for and more. Clean, sleek, and targeted to the audience I’d like to attract. Extremely easy to work with, Erin DELIVERED! Forever a client. Thank you for making my site showcase who I am and what my business stands for. You are amazing!

Screen Shot 2026-03-18 at 6.02.00 PM.png

DJ Sarah Selfish

sarahselfish.com

I had Erin completely redesign my website for my wedding and event planning company. I loved her mockup so much that I even cried!! Even without seeing the final product, it was so amazing that Erin was able to create something so special and unique for me. The new website design meant a really big step for my company, and she was able to showcase that! With my previous website, I had no SEO set up. Now I have clients finding me from Google searches! I could speak endlessly about the amazing Work and customer service that Erin provided through the entire experience! 10/10 recommendation!!

Screen Shot 2026-03-18 at 6.01.25 PM.png

Alondra Hupe

desertdaisyevents.com

Screen Shot 2026-03-19 at 5.57.56 PM.png

Meet The Founder

Hi, I’m Erin, the creative force behind [A] Typical Creative Agency.

I’ve always embraced the road less traveled. My journey into branding and design didn’t follow the traditional route. There was no formal design school, just a deep passion for creativity and the drive to learn by doing. From running a handcrafted jewelry business to leading as Editor and Creative Director at KNOW Magazine, I’ve built my expertise through hands-on experience, constantly evolving and pushing creative boundaries.

My story is proof that success doesn’t have to look one way. It’s about showing up, figuring things out, and staying open to the next version of yourself. That mindset is at the core of everything I do now, helping early-stage founders move beyond pieced-together and DIY and websites.

Whether you're  launching a custom website, needing a refreshed design, or looking for general creative direction, I’m here to make sure every part of your presence feels intentional, aligned, and built to make an impact.

Get in touch

Fill out the form and tell us a little about what you're dreaming up. We would love to chat and take your idea from concept to completion or give your current website a makeover.

bottom of page